In partnership with Roku and their Original Content team, the brief called for taking their latest show “Murder House Flip” (A reality show where participants are aided in flipping their homes with a less-than savory history) and creating the brand look/feel. This included logo design, a variety of concept approaches and the finalized Key Art. All artwork was utilized on their primary platforms (as art tiles, background imagery and promotions) as well as Out-Of-Home and Social Media Platforms. In addition, the branding was then utilized as part of the show’s Intro Sequence.